Working on a content strategy for the magazine industry? Hold up! We’ve done the heavy lifting for you, including the research on growth statistics, competition, case studies, and content ideas.
Companies in the magazine industry will succeed by capitalizing on the next big trend — integrating high-quality content marketing into their core product.
Total print revenues for ads may drop as much as 77% while digital advertising is projected to rise by over 350%.
Publishers increasingly rely on a variety of revenue sources beyond the traditional subscription model.
Consumers now choose research over loyalty, and they’re willing to switch magazines if they discover one they think has more value.
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