58% of marketers say that “original written content” is the most important type of content, outdoing visuals and videos.
Year-over-year growth in unique site traffic is 7.8x higher for content marketing leaders compared to followers.
65% of companies find it challenging to create engaging content, and 60% say that they find it difficult to create content on a consistent basis.
The latest content marketing lead generation statistics show that most marketers use blogging as a key content marketing tactic.
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